FORT MYERS, FL–(Marketwire – Aug 4, 2011) – Yippy, Inc. (PINKSHEETS: YIPI) ( (“Yippy” or the “Company”), providers of the world’s fastest, family friendly educational search engine and web portal, reports that it is leveraging Yahoo! Search BOSS(NASDAQ: YHOO) to enable innovations in Search. The combination of Yahoo! Search BOSS with Yippy’s active proprietary filtering processes will provide a powerful research environment for the K-12 market place.

“We have had the pleasure of working directly with Yahoo! Search BOSS product management through the process and feel we are taking the correct steps to further strengthen Yippy’s product offerings in the educational and family-friendly search businesses,” said Marc Bigelow, Chief Executive Officer, Yippy, Inc. “Our recent release of Yippy Gen2 and our new mobile site are potential game changers for education, the family PC and conservative minded smart phone users. Yahoo! Search BOSS will be our primary xml source for search which shall include Yippy’s active filtered search engine with expanded capabilities including News, Images and Maps from Yahoo as well.”

BOSS (Build your Own Search Service) is Yahoo!’s open search and data services platform. The goal of BOSS is simple: to foster innovation in the search industry. Developers, start-ups, and large Internet companies can use BOSS to build web-scale search products that utilize Yahoo! Search technology and data.

About Yippy, Inc.
Based in Fort Myers, Florida, Yippy, Inc. ( is a new economy technology company that develops technologies and application services environments for both consumer and commercial market segments.

Forward-Looking Statements:
Statements in this press release that relate to the Company’s expectations with regard to the future impact on the Company’s results from new products in development are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are subject to risks and uncertainties. Words such as “expects,” “intends,” “plans,” “may,” “could,” “should,” “anticipates,” “likely,” “believes” and words of similar import also identify forward-looking statements. Forward-looking statements are based on current facts and analyses and other information that are based on forecasts of future results, estimates of amounts not yet determined and assumptions of management. Readers are urged not to place undue reliance on the forward-looking statements, which speak only as of the date of this release since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. We assume no obligation to publicly update or revise any forward-looking statements in order to reflect any event or circumstance that may arise after the date of this release, even if new information becomes available in the future. Additional information on risks and other factors that may affect the business and financial results of Yippy, Inc. can be found in the filings of Yippy, Inc. on OTC Markets (

Contact: John Routhier | Investor Relations | Yippy, Inc. | 1-877-YIPPY01

[email protected]